Emakina/Direct

Cross-Media Database Driven Direct Marketing

Managed by Sammy Colson

In short

Emakina/Direct delivers an exceptional brand experience at each point of direct interaction between your brand and your consumers. Our mission is to deliver the right message to each unique customer, at the right moment, through the right channel.

Client needs

Direct Marketing, both online and offline, is a tried and tested customer loyalty tool. While you enjoy how easy it can be to optimize your customer relationship with totally personalized communication and built-in reliable measurement, the choice of platform, data warehousing, copywriting, design, interaction with other tools (CMS, CRM) to advanced tracking and reporting... are areas you might be less familiar with.

Our aim is simple: to maximise the potential of your customer relationships.

Our solution

Our mission is to deliver the right message to each unique customer, at the right moment, through the right channel. This can only be achieved by building strategies based on analysis, clear KPI’s, Return on Marketing Investment and Customer Centricity.

To integrate these strategies, the Emakina/Direct team masters the tools and technologies needed to achieve success in interactive marketing. We cross the bridge between inbound and outbound communication by combining email, mail, mobile, call center and websites in direct marketing flows and campaigns.

Our work

We partner with a number of national and international clients (including Samsung, Electrabel GDF Suez, Unilever, Alcadis, Pfizer and Solvay).